Privacy Policy
Effective Date: November 20, 2025
Copyright © 2025 Follow The Bunny. All rights reserved.
1. Introduction
Welcome to FollowTheBunny (“we”, “us”, “our”). Your privacy and security are our top priorities. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://followthebunny.com/ (“Site”), purchase our products, use our Ask Bunny chatbot, or otherwise interact with us. It also outlines your rights under the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other relevant privacy laws.
By accessing or using our Site and services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Site.
2. Information We Collect
We collect information to provide you with a safe, smooth, efficient, and customized experience.
a. Information You Provide Directly
- Account & Order Information: Name, email address, shipping/billing address, phone number, and payment details (processed securely via third‑party providers such as PayPal, Stripe, and Google Pay).
- Customer Support: Details you provide via contact forms, email, chat, Ask Bunny, or social media.
- Age Verification: Confirmation that you are 18+ (via age‑verification tools and disclaimers).
- Marketing Preferences: Email newsletter sign‑ups, survey responses, and other marketing opt‑ins.
b. Information Collected Automatically
- Device & Usage Data: IP address, browser type, device identifiers, operating system, pages visited, time spent, and referring URLs.
- Cookies & Tracking Technologies: We use cookies, pixels, tags, and similar technologies for site functionality, analytics, and marketing. These may be set by us or by third‑party providers (see Section 10).
c. Information from Third Parties
- Dropshipping & Fulfillment Partners: Order details (such as products purchased, shipping address, and contact information) shared as needed to process and ship your order.
- Marketing & Analytics Tools: Data from analytics, advertising, email marketing, and affiliate platforms that help us understand performance and improve our services.
d. Information Collected Through Ask Bunny (Chatbot)
When you interact with our Ask Bunny chatbot or other on‑site assistants, we may collect:
- Name or nickname you choose to provide
- Email address (for sending requested content, intimacy tips, and offers)
- Your questions, preferences, and responses to prompts
- Technical data such as time of interaction and pages visited during the session
This information is used to personalize your experience, provide guidance, and improve our content and products.
3. How We Use Your Information
We use your information to:
- Process and fulfill your orders, including discreet shipping and customer support
- Verify your age and comply with legal requirements
- Communicate with you about your account, orders, and important service updates
- Operate, maintain, and improve our Site, Ask Bunny chatbot, and overall customer experience
- Personalize your experience, including product recommendations, content suggestions, and Ask Bunny responses
- Send intimacy tips, newsletters, promotions, and other marketing communications (with your consent where required by law)
- Measure and improve the performance of our marketing and advertising, including Google Ads and other campaigns
- Detect, prevent, and address fraud, abuse, or security issues
- Comply with legal, regulatory, and tax obligations
4. How We Share Your Information
We do not sell your personal information. We may share it only as follows:
- Service Providers: With trusted third parties who perform services on our behalf, such as payment processors, dropshipping/fulfillment partners, email marketing platforms, analytics and advertising providers (including Google Ads and Google Analytics), hosting providers, and customer support tools. These providers only receive the information necessary to perform their services and are obligated to protect it.
- Legal Compliance: When required by law, regulation, legal process, or governmental request, or to protect our rights, property, or safety and that of our users or others.
- Business Transfers: In connection with any merger, acquisition, reorganization, sale of assets, or similar transaction. Your information may be transferred as part of that transaction.
5. International Data Transfers
Your information may be transferred to and processed in countries outside your own, including the United States and Australia. Where required by law (for example, for EU/UK residents under GDPR), we use appropriate safeguards such as standard contractual clauses or other approved mechanisms to protect your data.
6. Your Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of your personal data we hold.
- Correction: Request correction of inaccurate or incomplete data.
- Deletion: Request deletion of your personal data (“right to be forgotten”), subject to legal obligations.
- Restriction & Objection: Restrict or object to certain types of processing.
- Data Portability: Request transfer of your data to another provider, where technically feasible.
- Opt‑Out of Marketing: Opt out of marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us using the details below. You may still receive non‑marketing emails related to your orders or account.
California Residents (CCPA): You may have the right to know what personal information we collect, use, and disclose; to request deletion of your personal information; and to opt out of the sale or sharing of personal information (we do not sell personal information). You will not be discriminated against for exercising your rights.
To exercise your rights, contact us via our support portal at
https://bunnycare.followthebunny.com/boot/lBNsut/ or through our contact form.
7. Data Security
We use industry‑standard security measures to protect your data, including SSL encryption, secure payment gateways, and restricted access to personal information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Data Retention
We retain your personal data only as long as necessary to:
- Provide our services and fulfill the purposes described in this Policy
- Comply with legal, regulatory, and tax obligations
- Resolve disputes and enforce our agreements
When data is no longer needed, we will delete or anonymize it in accordance with applicable laws.
9. Children’s Privacy
Our Site and services are intended for adults 18+ only. We do not knowingly collect or solicit personal information from anyone under 18. If you believe a minor has provided us with personal information, please contact us immediately so we can remove it.
10. Cookies & Tracking Technologies
We use cookies and similar technologies (such as pixels and tags) to:
- Enable core Site functionality (e.g., shopping cart, account login, security)
- Understand how visitors use our Site and which content is most helpful
- Remember your preferences and personalize your experience
- Measure and improve the performance of our marketing and advertising campaigns
In particular, we use Google technologies such as Google Ads and Google Analytics. These tools may set cookies or read existing cookies to help us:
- Understand how you arrived at our Site (for example, from a Google search or ad)
- Measure when certain actions occur on our Site, such as signing up through Ask Bunny or completing a purchase (“conversion tracking”)
- Improve the relevance of our content and offers
You can control cookies through your browser settings and, for Google services, through Google’s Ads Settings and privacy tools. If you disable cookies, some features of the Site may not function properly.
For more details, please see our separate Cookies Policy (if available) or contact us using the details below.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new “Effective Date.” We encourage you to review this Policy periodically to stay informed about how we protect your information.
12. Contact Us
If you have questions or concerns about this Privacy Policy or your data, please contact us:
- Email: Bunnycare@followthebunny.com
- Contact Form: https://bunnycare.followthebunny.com/contact
By using our Site, you acknowledge that you have read and understood this Privacy Policy.